acAclaimed Danish artist MØ shares her second release of the year with new single "Keep Møving".

Friday 28th March 2025

Release date: Out now Label: RCA

Following her recent collaboration with Biig Piig on the track ‘SWEET,’ acclaimed Danish artist MØ shares her second release of the year with new single ‘Keep Møving’. The track is taken from her fourth album ‘Plæygirl’, released on 16th May via RCA/Sony.

Bold, urgent and off-kilter new single ‘Keep Møving’ lyrically examines the frustration of having to push yourself amidst unrealistic expectations when you just need to stop and slow down. Produced by primary ‘Plæygirl’ collaborator Nick Sylvester with contributions from Elliott Kozel (Yves Tumor) and indie sleaze mainstay The Dare (Charli XCX, Billie Eilish), it opens with a gritty, determined beat before building into a pulsating electro-punk song with an uneasy yet euphoric chorus.

’Keep Møving" is an ironic take on my endless to-do list. It's about the feeling of unravelling under the weight of everybody's expectations (including my own) whilst also secretly dreaming of being set free from this constantly shifting, absolutely mental Western world. Nick Sylvester, Elliot Kozel, and Harrison Smith (The Dare) worked on the production, and I think it perfectly captures the urgency, the chaos, and the undeniable fun we had making it. I have never enjoyed recording ad-libs as much as I did screaming “BUAH!” in the chorus - definitely my favourite ad-libs ever. The lyrics come from a place of real frustration, but writing and performing this one heals me too."

10-years into her impressive career, MØ’s fourth studio album ‘Plæygirl’ marks both a reinvention and a reintroduction and is a deeply personal and authentic reflection on her evolution as both a person and an artist. A sonic exploration of reconciling the exuberance of youth with the stark realities of adulthood, the record channels her journey from playful abandon to introspective self-discovery. 

Written over the course of 2022-2024 between her native Copenhagen and Los Angeles with renowned producer Nick Sylvester (LCD Soundsystem, Channel Tres, The Dare) and longtime collaborator Ronni Vindhal, the 12-track collection reflects her most authentic and liberated self, showcasing her signature offbeat sound and pushing it into fresh, thrilling territory that is unapologetically, powerfully MØ. She says, “I just wanted to make music that was true to me – music that feels free. I feel like I’m standing in front of a new era”. ‘Plæygirl’ is available to pre-order here.

Posted by Craig Jones