Going "Undercover" with (Tobtok Edit) Alfie Cridland x Jordan Davies


Saturday 3rd July 2021

Release date: 02/07/2021 Label: Perfect Havoc

 

From the label that broke the Brit Award-nominated Joel Corry and his four Official UK Top 10 hits, ‘Sorry’, ‘Lonely’, ‘Head & Heart’ and ‘BED’, Perfect Havoc releases a new single from rising DJ/Producers, Alfie Cridland & Jordan Davies ‘Undercover [Tobtok Edit]’ . Meeting 5 years ago at a boat party, the pair of DJs have played all over Europe and are now ready to release their first collaboration together. With an impactful edit by ‘New Levels’ hitmaker Tobtok, Undercover is a high-spirit summer anthem, with joyful piano chords and a soaring vocal melody that is perfect for the return of festivals.

For Alfie Cridland, his journey started when impressing with his slick mixing skills to win Nathan Dawe’s DJ competition in 2017. After supporting Nathan at the 02 in Birmingham, Alfie then went on to support him on his Zante tour two years in a row. His debut single ‘Last Day In Paradise’ with Paul Kay was released on Perfect Havoc and received support from BBC Radio 1 DJ, Scott Mills and also made it into the Capital Big Top 40 at No. 35, while hitting No. 5 in the iTunes UK Main Chart and No. 2 in the iTunes Dance Chart. With over 2.4 million streams to date, Alfie made quite the impact in his debut outing.

Alfie’s next big statement of intent came with the release of ‘New Levels’ on Perfect Havoc in collaboration with Swedish producers Tobtok and Milwin and featuring Mila Falls. It saw incredible support clocking over 12 million streams globally and being crowned ‘Tune Of The Week’ on BBC Radio 1. Further testament to its success, ‘New Level’s was playlisted across key mainstream stations such as KISS FM and Capital Dance, while hitting the No.2 spot in Shazam’s Discovery Chart and No. 1 in the Music Week Upfront Club Chart and Pop Chart. He most recently teamed up with singer-songwriter Cally Rhodes on ‘Comfort Zone’, a track that received support from New Music Friday, Friday Cratediggers and BBC Radio 1 Party Anthems in it’s first week.

Jordan Davies is a veteran touring DJ, having spent most of the last 4 years playing all over the UK, Europe and Australia. Previously featured on ITV2’s Ibiza Weekender, Jordan has started perfecting his production skills to become a producer name to be reckoned with. In 2020 he released ‘Let Me Love You’ with Gavin Francis, a remake of the Justin Bieber classic that shortly reached 1.5 million streams on Spotify. Jordan and Gavin followed this up with ‘Pose Like That (feat. Scrufizzer)’, which hit 300k streams on Spotify in it’s first week of release. Jordan is already off to a great start on his productions and is looking to thrive even further in this upcoming collaboration with Alfie Cridland.

29-year-old Tobtok aka Tobias Karlsson, is one of the most talented artists leading the new wave of Swedish electronic music DJ / producers. He has generated over 300+ million streams across his music globally with a double platinum record to his name in Australia with ‘Fast Car’ and enjoyed consistent regular DJ and radio support from the likes of BBC Radio 1, KISS FM, Capital Xtra and more and is in high demand as a remixer and producer for other artists such as Joel Corry, L Devine, HRVY, Alex Ross, Karen Harding, Kesha and more. With the success of his productions and remixes, Tobtok has had the opportunity to showcase his skills as a DJ with hugely respected house label, Toolroom, who invited him to provide a mix for their ‘Miami Poolside’ album series, he has graced the decks at a number of venues around the world including Ushuaia in Ibiza 6 times to date, and played The Warehouse Project, Village Underground and multiple Kitsuné parties. He’s appeared at festivals such as Creamfields, Sziget and Summerfade, as well as toured across the USA three times with his own headline dates. Tobtok has also enjoyed releases on labels such as Ministry of Sound, Astralwerks, Toolroom., Hexagon, Kitsune and Good Soldier. With more massive tracks, collaborations and DJ sets lined up, Tobtok is ready to break through in a big way. 

Together on ‘Comfort Zone’, Cally Rhodes and Alfie Cridland demonstrate why they’re ones to watch. Accessible, contemporary and contagious, ‘Comfort Zone’ is atmospheric from the get-go, before dropping into a bouncy dancefloor groover.

‘Undercover is another solid release from the London-based independent, Perfect Havoc which celebrates its 5th anniversary this year. Its roster also includes the double platinum selling Swedish producer Tobtok, Oliver Nelson, Just Kiddin, PS1, Kokiri, Bingo Players, Simon Field, and Parx, amongst others. The label and management agency has a fast-rising status underlined by five UK Top 20s – including PS1’s ‘Fake Friends’ featuring Alex Hosking - platinum certified records, and over one billion streams. The future is very bright for this forward-thinking label.

 

Craig & Scott

Posted by Craig Jones